Bodyright - #MarchUnfiltered

We are constantly bombarded by altered images from media, brands, celebrities, and influencers that set unrealistic expectations about our own bodies. It’s been linked to mental health issues, eating disorders, and body dysmorphia by setting unrealistic body ideals that are impossible to achieve.

We took a positive step to counter the overload of unethical retouching by creating a copyright for your body.

Then we took it a step further by creating a month to recognise and celebrate this. #MARCHUNFILTERED.